Image size guide
An up-to-date reference for image and video dimensions across Instagram, Facebook, LinkedIn, X, TikTok and YouTube — feed, story, Reel, cover and profile, all in one place.
Try it, then let the product do it at scale
This page is a free reference to get you moving today. When you are ready to generate on brand and publish on a schedule, the full Social Media Digital Marketer product turns this from a manual step into an automatic one.
| Format | Dimensions (px) | Ratio |
|---|---|---|
| Instagram feed (portrait) | 1080 × 1350 | 4:5 |
| Instagram square | 1080 × 1080 | 1:1 |
| Story / Reel / TikTok | 1080 × 1920 | 9:16 |
| Facebook feed | 1200 × 630 | 1.91:1 |
| LinkedIn feed image | 1200 × 627 | 1.91:1 |
| X (Twitter) in-stream | 1600 × 900 | 16:9 |
| YouTube thumbnail | 1280 × 720 | 16:9 |
| YouTube channel banner | 2560 × 1440 | 16:9 |
Three steps, no learning curve
Find your format
Pick the network and placement — feed, story, Reel, cover or profile.
Use the exact dimensions
Export at the listed size so nothing is cropped or softened on upload.
Let the product size it
In Social Media Digital Marketer, one asset is resized per channel automatically, with safe zones respected.
Get more out of it
- Design vertical first — 4:5 and 9:16 take up more screen than square or landscape.
- Keep text and logos inside the safe zone so stickers and UI never cover them.
- Upload at the exact dimensions; letting the platform resize is where quality quietly disappears.
Questions about this tool
Are these sizes current?
They reflect each network’s recommended dimensions at the time of writing. Platforms adjust occasionally, so treat them as a strong, current guide.
What aspect ratios matter most?
Square 1:1 and portrait 4:5 for feeds, 9:16 for stories and Reels, 16:9 for landscape video. Vertical formats generally win on mobile.
Can the product resize for me?
Yes. Social Media Digital Marketer generates one asset and sizes it per channel, respecting each network’s safe zones automatically.
Do this — and everything after it — inside the product
Social Media Digital Marketer plans, generates, approves, schedules and publishes across every channel, in your brand voice. Free tools get you started; the product keeps you going.